campaignsTalent Trends 2025: Michael Page, Global recruitment agency
What it is: A lead-generation campaign with a focus on candidate trends—the largest study of its kind
What it consisted of: Survey research, hero asset, social promo, email copy, landing page, and additional supporting assets
What I worked on: All of the above! Click on the images to read.
Salary Guides 2025: Michael Page, Global recruitment agency
What it is: A flagship lead-generation campaign, packed with salary data across industries, roles, and regions
What it consisted of: Hero asset and cross-channel copy, including social posts, email and landing page copy, and additional supporting assets
What I worked on: All of the above!
Landing page ranked #2 on Google, up from the previous year
